Since M·A·C was founded, we have stood for something simple:
All Ages, All Races, All Genders.

Our purpose goes beyond the products we develop to the communities we serve and the planet we live in. Join us in our ambition to drive impact, promote acceptance and inspire change toward a better future.

HELPING UNDERSERVED
COMMUNITIES IN NEED
Since 1994, M·A·C VIVA GLAM has raised more than $500,000,000 in support of people and communities in need. Through this trailblazing campaign, 100% of the selling price of VIVA GLAM Lipstick goes to organizations and programs aimed at creating healthy futures and equal rights for all. VIVA GLAM is focused on the fight against HIV/AIDS, and supporting women and girls and the
LGBTQIA+ community.
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BEING
AN ALLY
We believe in equality and equity.
We believe in access and accessibility.
And we believe that we have a responsibility to our M·A·C community to stand up and be an ally when we are called upon – and sometimes, even when we are not.
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